Keyword-to-product test matrix
Creator Lane | Reviewed October 5, 2026
https://creatorlanehq.com/blog/send-different-product-links-instagram-comments

PRODUCT ROUTING MAP
Post URL:
Product | Keyword | Exact URL | Matching mode | Owner | Stock-check date
Lamp | LAMP | | | |
Stand | STAND | | | |
Full list | LIST | | | |

TEST COMMENT | EXPECTED ROUTE | ACTUAL DM | ACTUAL URL | PASS?
LAMP | Lamp | | |
lamp please | Lamp or documented fallback | | |
STAND | Stand | | |
lamp and stand | Documented precedence or clarification | | |
Unrelated comment | No product DM | | |
Opt-out request | No further promotional send | | |

You may adapt this original worksheet for personal and client work. Third-party materials retain their own licences.